Tag Archives: social media tips

Building Relationships Through Social Media

Building Relationships Through Social Media

Having a presence on social media is essential for most businesses these days. Building relationships through social media can help keep your brand front of find with your audience, and we will tell you how you can do this. Using Social Media to Grow an Audience  Social Media (in particular Facebook, Instagram and TikTok) provides an excellent platform for small businesses (and large!) when it comes to marketing and advertising. It allows brands to connect with customers and potential clients in an authentic way that you aren’t so much able to do through paid advertising. The step after the connection is allowing your audience to get to Know, Like, and […]

How To Tell If Your Social Media Strategy Is Working

How To Tell If Your Social Media Strategy Is Working

Are you using social media to promote your business? If so, it’s important to ensure that your efforts are paying off. In this blog, we’ll share some key social media metrics that you can monitor to assess whether your social media is working. By tracking this data, you can adjust your strategy to get the most out of your social media marketing. Where To Find Social Media Metrics Every social media platform has different analytics and reporting interfaces. The names of the metrics may vary per channel, but we will talk about the core key performance indicators (KPIs) that are generalised across social media. For Facebook, Instagram and LinkedIn, the […]

Top 5 Social Media Marketing Trends For 2022

Top 5 Social Media Marketing Trends For 2022

The future of Social Media Marketing looks exciting! With 2022 fast approaching, it’s crucial to stay on top of the latest social media marketing trends and updates, so you can connect with your audience in a way that works. Here are the Top 5 Social Media Marketing Trends To Watch Out For In 2022 Short Videos will dominate the social media stage. It doesn’t seem that long ago that platforms showing short video content weren’t considered viable marketing channels. In 2021 TikTok has grown further in popularity in the social media space growing from 689 million users in January 2021 and hitting the 1 billion user mark in September 2021! Go TikTok! Other platforms are staying […]

Social Media For Business Red Flags Debunked

Social Media For Business Red Flags Debunked

When it comes to using Social Media for Business, it’s important to be across the latest trends. Over the last couple of weeks, the red flag emoji has been flooding social media. Although it’s uncertain who spearheaded the trend, it seemed to start with social media users sharing things they felt were a bit of a “red flag” warning and then adding a number of red flags emojis right after it. So, the meme started out pretty literal. It has covered dating, race, relationships, food, business and everything in between, and it wasn’t long until celebrities began posting one liner with the triangular red flags. We also posted about using […]