Having a presence on social media is essential for most businesses these days. Building relationships through social media can help keep your brand front of find with your audience, and we will tell you how you can do this. Using Social Media to Grow an Audience Social Media (in particular Facebook, Instagram and TikTok) provides an excellent platform for small businesses (and large!) when it comes to marketing and advertising. It allows brands to connect with customers and potential clients in an authentic way that you aren’t so much able to do through paid advertising. The step after the connection is allowing your audience to get to Know, Like, and […]
Instagram has so many great features – Stories, Reels, Collabs and with improvements being made continuously, it’s important to keep up to date. In our article today, we’re sharing some ways you can adopt a strategic approach to using Instagram to grow your business. Three Steps To Boost Instagram Engagement Reach New Audiences Instagram has tons of built-in features and tactics that make reaching new audiences easier. Here are some of them: Reels – Create reels regularly and jump onto trending music and videos for the best way to reach new audiences. Add up to 10 hashtags to optimise your short videos. Hashtags and Keywords – Using hashtags can still work to reach […]