Tag Archives: Small Business Tips

Video Marketing For Small Businesses – 10 Ways To Use It

Video Marketing For Small Businesses – 10 Ways To Use It

Video marketing for small businesses is not necessarily a new concept. However, with more sophisticated technology and more social media platforms that have sprouted in the last several years, the way we communicate to our audience has changed. With nearly 70% of internet users across the globe accessingsocial media sites regularly, video marketing indeed is the way forward when it comes to content and communication. Before the advancement in technology, the only way small businesses owners had of building a relationship with clients, was doing it in person. I’m a big advocate of relationship building, but there are more simple and convenient ways of doing it! Video marketing is an […]

Promoting Your Small Business On a Budget

Promoting Your Small Business On a Budget

When it comes to promoting or marketing your small business, it’s easy to think that because your marketing budget is small, your marketing activity should match. Wrong! Although larger organisations have more to marketing dollars to play with, there are lots of ways you can leverage your activity to get the most out of it. WebsiteEvery small business should have a good website. If you still rely on people finding you and your business through the Yellow Pages or word-of-mouth, then perhaps think again. Even if your business is focused on serving local customers, you still need to have a website for people to find you. Once you have a […]