Tag Archives: Instagram

Instagram Reels: Australia Welcomes A New Tiktok Competitor

Instagram Reels: Australia Welcomes A New Tiktok Competitor

As increasing global privacy concern continues to hound Tiktok, Instagram launches a new way to record and discover short clips on their platform. Enter Instagram Reels.  Facebook-owned Instagram very recently launched Reels in Australia after initially being tested in India in early July. By the end of June, India banned Tiktok, and the USA is gearing towards the same move.  There have been allegations that the Chinese video-sharing app is feeding users’ data to the Chinese government, although Byte Dance, its parent company, has vehemently denied it.  The release of Instagram Reels in Australia also comes as the user demand for short video content grows exponentially. According to Instagram, 45% […]

3 Ways You To Use Instagram Stories To Promote Your Business

3 Ways You To Use Instagram Stories To Promote Your Business

3 Ways You To Use Instagram Stories To Promote Your Business Instagram Stories have launched! If you’ve been off Social Media for more than 24 hours, then you would have missed Instagrams fancy schmancy new feature – Insta Stories. That’s why today I’m going to talk about ways to use Instagram Stories To Promote Business. What’s all the fuss about?Well. Do you use SnapChat? If you’re anything like me, you downloaded it and then thought, I seriously don’t have enough time for ANOTHER SOCIAL MEDIA CHANNEL! Guess What? You can now use Insta Stories in a similar way (although it doesn’t do that cute dog/bunny face thingy with the long tongue – yet). […]

Instagram for Business – More Than Just Pretty Pictures

Instagram for Business – More Than Just Pretty Pictures

With Instagram announcing in June that its online community now has 500 million active monthly users, 60% of whom use the app every single day, its high time that your business started speaking ‘insta’ in order to drive sales, gather leads and increase your brand exposure. You might be already using Instagram to share pretty pictures of your product, service, or the people that work within your business. Throw in a selfie here and a hashtag there, and you’re on your way to insta domination, right? Wrong! #epicfail Think: Understand Your Objectives When building a business presence in the land of social media, it’s important to remember that aimless use of […]

Benefits of Using Multiple Instagram Accounts

Benefits of Using Multiple Instagram Accounts

Benefits of Using Multiple Instagram Accounts Did we say Multiple Instagram accounts? Yes, you may be thinking that more than one account is a little over the top, especially if you are already finding it difficult to find the time to manage your businesses one account! There is method to our madness though. Let’s have a look at the benefits… Your Target Audience Is in Instagram Instagram has a huge user group and, chances are, your target audience use Instagram too. If you want to engage with your target audience more, you need to get in front of them, as much as possible. Having multiple IG accounts is a way […]

The secrets to making Instagram work for you

The secrets to making Instagram work for you

The social media site Instagram has over 150 million regular users. The premise of the site is to upload images, little snapshots of your life, from your smartphone, tablet or computer. Many people now prefer using Instagram for personal use, rather than Facebook. This has the potential to be of enormous use for businesses looking for new marketing audiences. Let’s have a quick look at how to make Instagram work for your business. #Hashtags Hashtags, #, are one of the most important tools to learn how to use if you want to get the most out of Instagram. Hashtags are a simple way for users to search for a common […]