Tag Archives: Email Subject Line

Email subject lines that work and why.

Email subject lines that work and why.

Email subject lines play a very important role in getting your emails opened. Really, they are responsible for catching your audience’s attention, piquing their interest, and making them click to open your email. If your subject line fails, your efforts will be assigned to the unopened and deleted pile, regardless of how much value your email content delivers. There are a few ways that you can work on crafting email subject lines that get those emails opened every time. Be the girl next door Location-specific subject lines do two great things. Firstly, mentioning an area that your audience knows established immediate familiarity – ‘Hey, I know where that is!’. Secondly, […]

What Do People Want to Read in Your Newsletters?

What Do People Want to Read in Your Newsletters?

Email marketing and sending out periodic newsletters are still two of the best ways to capture, engage and keep your audience and followers which is why at Puzzle Media, we provide Newsletter Services to help businesses reach their audience. A well-written newsletter can help you promote your business and your brand and build authority in your industry. This engagement can help improve customer loyalty and your business as a whole. For you to enjoy these benefits though, you’ll need to learn how to write effective newsletters – I mean the ones that gets opened, read, and acted on. There are so many approaches to newsletter writing, but do you want to […]

Email subjects that capture attention

Email subjects that capture attention

We now send and receive more emails than ever. People use mobile phones and tablets to check their emails, as well as the traditional PC, therefore, have the ability to check anywhere, anytime. Though social media has become a popular tool for marketing, we should not forget that email is just as viable. The question is, how can you make yourself stand out when there are so many emails being sent? Think about your inbox, how many emails do you just delete or leave unread? The key is the subject line. You can hire the best copy writer on the Gold Coast to write your copy BUT if you don’t […]