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Top 10 Tips for Writing a Great Website Copy

Top 10 Tips for Writing a Great Website Copy

If you want people to find you online and connect with your business, then having good website copy is essential. Website copy writing is slightly different to some other forms of copy writing.  For example a Gold Coast business wishing to be found online for international products will have very different website copy when compared with their local area marketing approach. Strong website copy writing allows you to communicate directly with your readers, subscribers, potential customers and clients.  You can inform them about products, services and your overall business. Unfortunately, not all website copy writing is created equally.  There are those that have too much content, no direction and no […]

Top Ten Benefits of Working from a Virtual Office

Top Ten Benefits of Working from a Virtual Office

The internet has transformed the ways business – both local and international – is conducted.  Not only in the way providers and clients communicate with each other, but also in how businesses are run and managed. In line with the latter, businesses can take advantage of using virtual offices instead of a brick and mortar workplace, something which bring tons of benefits for the business owner and his or her business. Reduce Rental Costs. The most obvious benefit of working in a virtual office is that you don’t have to rent an office space for your business, which cuts down on your overhead costs significantly. You don’t have to worry about […]

How Using Outsourced Marketing Services Will Save You Time and Money

Outsourcing is rapidly becoming one of the most common business models utilised by small and medium enterprises as well as huge companies and corporations. A few years back, freelance writing and copywriting services were the most commonly outsourced jobs; however, nowadays you can avail of outsourced marketing services, services which can help you save on time and money. Low Operation Costs Outsourcing your marketing needs allows you to cut expenses brought about by looking for, hiring and training new employees. Most small to medium sized businesses don’t require a full time Marketing Manager.  Gold Coast businesses find that using Outsourced Marketing Services allows them to reduce human resource expenses, as well as reduce […]

How to get the most out of Facebook Advertising

How to get the most out of Facebook Advertising

How to get the most out of Facebook Advertising Facebook Advertising is becoming extremely popular for both small and large sized business.   With the option of targeting your audience and selecting your budget, Facebook has made the advertising very user friendly, allowing more and more people to utilise it.  The question remains though, how to get the most out of Facebook Advertising? Facebook on Mobile Facebook ads on mobile devices have seen a positive response over the past months.  A study conducted in September 2013 by the RBC Capital Marketers and Advertising discovered that 35% of US marketers got a better return of investment from mobile devices and tablets rather than […]

Marketing Consultant Gold Coast

Marketing Consultant Gold Coast

Marketing Consultant Gold Coast Are you looking for a Marketing Consultant for the Gold Coast, Brisbane, North Brisbane, South Brisbane, Sunshine Coast, Byron Bay, Tweed Coast area? At Puzzle Media, we are a team of Marketing Consultants and Copywriters servicing the Gold Coast, Brisbane, North Brisbane, South Brisbane, Sunshine Coast, Byron Bay, Tweed Coast areas.  We understand the importance of local area marketing and the difference between what large corporations require versus small to medium sized enterprises (SME’s). The Marketing Plans put together by out Marketing Consultants are unique and individually tailored according to the type of business you have.  We work with a variety of industries provide the following Marketing […]

How do I get more leads?

How do I get more leads?

How do I get more leads? Leads, sales, customers – everyone always wants more!  Unfortunately in our pursuit to create more leads our existing customers and database are often overlooked.  It’s perceived to be too hard to try and up-sell or cross sell to your existing customers or even reactive old ones.  It’s important to include some Customer Relationship Marketing and Touch Points in your marketing plan to communicate with your existing and lapsed customers along with your enquirers. Having said the above, this article is ‘How do I get more leads?’  Before you know how many leads you want, then you should work out your conversion rates.  A conversion rate […]

Marketing Gold Coast

Marketing Gold Coast

Marketing Gold Coast It’s been 3 years since I moved to the Gold Coast.  Three long, sunny, happy years.  Best thing we ever did.  Only problem was there wasn’t an awful lot of work going around at the time (2010), so I did what many have done before me and started out alone.  It has been hard, there have been blood, sweat and tears, highs and lows, good times and bad times BUT it has been worth it! Marketing Gold Coast – promotional video… gives me goosebumps. Marketing Gold Coast – promotional video… gives me goosebumps. One of the first things I began doing was speaking to local business owners […]

Gold Coast Copywriting Services

Gold Coast Copywriting Services

Gold Coast Copy Writing Services Know what you want to say but can’t put the words together? Our Gold Coast Copy Writing Services can help. If you’re someone who is stuck for words and needs help with writing for business then we are here to assist! We have been providing Gold Coast Copy Writing Services since 2010. We understand what is required when it comes to marketing your business. Our services range from Website Content, Blogs, and Sales and Marketing Collateral through to advertorials, press releases and articles. Within our team we specialise in the following: Website Content Blogs and Articles Marketing Material Brochure Copy Press Release and Editorials We […]

How to make a good first impression

How to make a good first impression

First impressions last so what impression do people have of you?     We now live in a world where we’re told not to care what others think and that it’s their business if someone dislikes you…  When you’re in business though or ‘sell’ for a living, then it needs to be 100% understood that people buy from people, so what people do and do not think of you is completely your business. It takes someone 9-17 seconds to form an impression of you.  Changing that impression can take months so get it right the first time with our 4 tips on how to achieve a good first impression: 1.       Website You should […]

Lifes Rules

Lifes Rules

I’ll warn you now this doesn’t have anything to do with marketing but I came across this and wanted to share with you. For those of you who are just starting out in business or going through a hard time, there are many lessons to take from this: 1. Life isn’t fair, but it’s still good. 2. When in doubt, just take the next small step. 3. Life is too short to waste time hating anyone. Change the way you think. 4. Your job won’t take care of you when you are sick. Your friends and family will. Stay in touch. 5. Pay off your credit cards every month.. 6. […]