3 Tricks To Improve Your Google Ads Performance

3 Tricks To Improve Your Google Ads Performance

Are your Google Ads not bringing in as many sales conversion as you’ve expected? Businesses make an average of $2 in income for every $1 they spend in Google AdWords. So, what are you doing wrong? We’ve got some simple tricks up our sleeves to improve your Google Ads performance!

How Companies Use Mobile Marketing To Grow Their Business

How Companies Use Mobile Marketing To Grow Their Business

Smartphones have been a huge part of our lives for more than a decade now. With current statistics stating that mobile phone users will continue to increase in the coming years, it is now, more than ever, important for businesses to leverage on the genius of this tool. Mobile marketing is a revolutionary marketing strategy. When done right, it presents an opportunity for your brand to reach more people, any time, anywhere

5 Ways Businesses Are Using Instagram Stories

5 Ways Businesses Are Using Instagram Stories

Since its launch in 2010, Instagram has become one of the most popular social media platforms in the world. In 2016, they launched a feature called Instagram Stories, letting users post photos and video sequences that disappear after 24 hours. As of June 2018, over 300 million people use it on a daily basis. This presents a huge opportunity for businesses to use this feature to get their brand out there and be socially engaged.

How To Use Social Media For Not-For-Profit Organisations

How To Use Social Media For Not-For-Profit Organisations

Social media has made it possible for businesses to expose their brand to far higher numbers of potential customers than ever before. This is the same with not-for-profit (NFP) organisations. Social media for not-for-profit organisations can help increase awareness and maximise fundraising potential. Response to appeals is much faster today with the use of smartphones to make instant donations.

Marketing Offer – How And When To Use One

Marketing Offer – How And When To Use One

What Is A Marketing Offer? A marketing offer is a free product or service that is of high value to your targeted audience. People don’t freely give out their contact information, but a compelling marketing offer can convince them to provide their details via a lead...
Why is SEO Important To Your Business?

Why is SEO Important To Your Business?

If you’re running a business, chances are you already have a website. Your website is the gateway for customers to find out more about the products and services you offer. The sometimes tricky part is that potential customers need to be able to find your website. A...
Email Marketing Tools

Email Marketing Tools

“You’ve Got Mail.” Remember hearing the familiar voice and the feeling of excitement checking your inbox for new mail? These days, email has taken a backseat to tweets, posts and status updates when it comes to today’s virtual communication. In marketing, social media...