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Online Marketing Services For Australian Businesses

Online Marketing Services For Australian Businesses

Online Marketing Services For Australian Businesses At Direct Marketing Solutions (DMS), we provide results driven Online Marketing Services for Australian Businesses. We specialize in Online and Offline Marketing, Digital Strategies, Social Media Marketing and Content Marketing. We work with entrepreneurs, established organisations and charities to help promote and grow awareness through integrated digital marketing. Being a local Gold Coast based agency provides clients with the benefit of a tonne of Small Business Experience. With a high percentage of the Gold Coast economy being driven by small businesses, we understand the best Marketing Strategies and how to use them to get results. When it comes to Online Marketing Services for Australian Businesses, DMS recommend that the best […]

Content Marketing Tips To Generate Leads And Drive Traffic To Your Website

Content Marketing Tips To Generate Leads And Drive Traffic To Your Website

Content Marketing Tips To Generate Leads And Drive Traffic To Your Website Do you feel a little lost when it comes to Content Marketing and new ways of generating leads and driving traffic to your website? Worry no more! As long as you have fresh, informative, relevant and original content on your site, Google will love you forever. A ‘buzz’ phrase in the Marketing circles is ‘Content is King’. It seriously is the most fundamental part of your digital marketing because content marketing has proven itself to be far more effective than any other technique to generate leads.Most entrepreneurs understand the significance of publishing authentic, relevant and keyword rich content. […]

Smart Marketing Strategy For Small Business

Smart Marketing Strategy For Small Business

Smart Marketing Strategy For Small Business Having a smart marketing strategy for small business is essential if you want to grow your business and revenue. Small Business Owners, this one is for you. In particular those of you who have either recently started your own business or have an existing business, whether it’s service based, consulting, restaurant, retail or online business. No matter what type of business you are involved in, you are probably constantly trying out new ways to create a Marketing Strategy for small business, that helps you attract more leads and clients without breaking the bank. Below, our expert strategist, Tina Hay at Puzzle Media shares her […]

Small Business Facebook Advertising Tips

Small Business Facebook Advertising Tips

Small Business Facebook Advertising Tips Looking for Small Business Facebook Advertising Tips? You’ve come to the right place! Facebook has taken the digital world by storm in a very short period. The total number of Facebook users has expanded to 1.23 billion active users. Today, Mark Zuckerberg is worth $56.1 billion. To begin with, the majority of us were using Facebook to connect with family and friends, but it has become so much more. In fact, if your Small Business is not on Facebook and using Facebook Advertising, these days, then you could be missing a big section of your audience. Digital Marketers and business owners are using Facebook Advertising to […]

Business Marketing Plan

Business Marketing Plan

Business Marketing Plan Today we’re talking about the importance of a Business Marketing Plan, and how it can change your business. According to Peter Drucker, Author and well known Management Consultant, “The purpose of marketing is to understand and know your customers so well that the service or product automatically fits on them, selling itself.” The purpose of a Marketing Plan is to accelerate the growth of your business by boosting sales and regular promotion. An effective marketing plan answers all your questions: ● How to reach the customers?● What makes you different from your competitors?● What is your strength in the market and what is your target market?● What are your […]

Social Media Management – Why You Will Save Time + Make Money

Social Media Management – Why You Will Save Time + Make Money

Social Media Management – Why You Will Save Time + Make Money Social Media Management refers to engaging and interacting with new and existing customers on social media networks. It not only helps in increasing your audience on social media, but it also helps you generate leads for your business. Social Media Management requires constant work and engagement which many companies find hard to do. Your fans and followers are looking for creative and snackable content, which refers to visual and informative content that is quickly and easily consumed by your audience, such as, short videos, informative posts or infographics. In addition to that, your audience is looking for latest […]

How To Measure The Effectiveness Of Your Marketing Strategy

How To Measure The Effectiveness Of Your Marketing Strategy

How To Measure Your Marketing Strategy Results No matter how good you are in your zone of genius, without a mapped out strategy and a good understanding of your Marketing Strategy Results, it can be tricky reaching your business goals. Some businesses, regardless of their investment and efforts, fail to take off or achieve their long term business goals, because of marketing. It’s more than just advertising services, it’s the message, the Value Proposition, the measuring, the connection. If you don’t have an effective Marketing Strategy in place, then you could be in trouble. Here are five signs that your current Marketing Strategy may need revamping:   1. When Your […]

Online Marketing – Why Social Media Is Number 1

Online Marketing – Why Social Media Is Number 1

Online Marketing – Why Social Media Is Number 1 I was asked yesterday, what’s the number one thing you recommend, when it comes to Online Marketing. It’s a tricky one because one channel leads to another, when you run it correctly. For example – Adverts – Social Media – Websites – Content Marketing – Webinars – Products – and on and on it goes. Back to the original question though, if I had to pick one channel to use, it would definitely be Social Media. WHY? Because you can use it in so many different ways. + Content+ Promotion+ Branding+ Advertisingand most importantly + CONNECTIONSYes, ladies and gentlemen, Social Media is where connections are made. Pure […]

3 Ways You To Use Instagram Stories To Promote Your Business

3 Ways You To Use Instagram Stories To Promote Your Business

3 Ways You To Use Instagram Stories To Promote Your Business Instagram Stories have launched! If you’ve been off Social Media for more than 24 hours, then you would have missed Instagrams fancy schmancy new feature – Insta Stories. That’s why today I’m going to talk about ways to use Instagram Stories To Promote Business. What’s all the fuss about?Well. Do you use SnapChat? If you’re anything like me, you downloaded it and then thought, I seriously don’t have enough time for ANOTHER SOCIAL MEDIA CHANNEL! Guess What? You can now use Insta Stories in a similar way (although it doesn’t do that cute dog/bunny face thingy with the long tongue – yet). […]

The power of understanding your target market

The power of understanding your target market

I talk about target market and identifying your target market time and time again but something I haven’t really covered in a lot of detail is why it’s so important. I haven’t really covered why you need to understand who you are selling to and who it is that you are helping in your business. Whether you are a product-based business or service-based business ask yourself, who is buying from you, why are they buying from you, when are they buying from you and how? Once you sit down and you really break this down, what happens is you can start building a picture of who that person is, who […]